Build a brand by first defining it and then telling the story of what it is, so employees can be proud to champion it. In this white paper, you’ll find out how authentic employee brand advocacy builds trust and credibility for an organization.
What you’ll learn:
How employee brand advocacy impacts recruiting and retention
The power employees bring to advocacy efforts
Ways to drive employee brand advocacy in your organization
Almost 64% of companies with formal employee brand advocacy programs credit advocacy with attracting new business. Additionally, 45% attribute new revenue streams to employee brand advocacy.
—Hinge Research Institute and Social Media Today